3DM Publishing exists to equip and empower a movement of discipleship and mission by providing materials that put practical tools in the hands of the everyday Christian.


Purposeful Direction

Purposeful Direction

Prior to becoming a pastor, I worked for nearly two decades in sales, marketing, and training. In these arenas, having a clear understanding of the desired outcomes is understood as vitally important. While the language of Mission, Vision, and Values is not new in the church, having a simple tool to articulate and keep your focus on these outcomes is helpful. So in this blog I will briefly share a 1-page tool included in the third and final section of Small Church on a Big Mission: Cultivating Missional Discipleship in small churches referred to as the 5 Vs. The 5 Vs are: values, vision, vehicles, valuation, and vocabulary. 

Purposeful Direction

The capacity to articulate purposeful direction is a defining competence of leaders. Regardless of who lays out the imagined future—the Pastor, the Board, the Staff, or as a Team—the capacity to articulate the purpose and preferred picture of the future direction of the ministry is an important competency to develop and demonstrate regularly.

In business, our teams spent countless hours in mission and vision sessions and on retreats as we planned the direction of the coming year and long-term future of the brand and products we provided. At the end of the day, we came to an agreement on the direction principles to guide our decision-making and investment of resources as we sought to accomplish the purpose and preferred picture of the future.  

The church as a whole benefits greatly when clarity of mission, vision, and values is attained using the tool of the 5 Vs. Provided below is a snapshot resource you can use for understanding the 5 Vs. The third section of Small Church on a Big Mission: Cultivating Missional Discipleship in small churches goes into detail. 

5V's JA week 5.jpg

What is our Purpose and Direction?

As we draw this blog to a close, I invite you to consider the following questions. First, without looking it up - what are the values and vision that your ministry is striving to deliver? Second, what are the vehicles and the valuation metrics that your church or ministry utilizes to measure effectiveness of delivering the values and vision? Finally, what are the top two or three vocabulary terms that are consistently utilized in articulating the direction and culture of your church or ministry?

To learn more about Resources and Coaching related to Small church on a BIG Mission – go to www.smallchurchbigmission.org.

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